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LinkedIn and Twitter, Optimizing Your Efforts

December 12, 2009 By Randy Schrum View Comments

LinkedIn has now integrated your status updates to your twitter account. All you need to do is add your twitter account(s) to your profile and select the twitter box by your status updates to send the update to twitter as well.

So why integrate Twitter with Linkedin? More importantly can I use Twitter for business?
My answer is you can absolutely use Twitter for business.

Twitter is not for just social engagement. Many companies and business professionals use it everyday to engageTwitter Tool with their target market. Some of the ways they engage could be posting links to interesting articles, giving away great advice, giveaways of their product or service, asking qualifying questions, and brand advocacy or reputation management. Your target market is on twitter and by answering some simple questions I can show you how to engage your target market. You can learn more about engaging your target market with my Fast Start Guide to Twitter Success, this is complementary and you can grab it here

Back to why integrate LinkedIn and Twitter. Its simple, since we know your audience is also on twitter this saves you time so you do not have to jump back and forth on both platforms throughout the day. Next, your status updates can go more viral by integrating twitter generating more opportunities, leads, and brand awareness as people have the ability to re-tweet your status update.

One last tip, add the hashtag #in for your status updates if you choose to integrate twitter with LinkedIn as this will let others know you are a professional utilizing the LinkedIn intergration.

Here is a video with LinkedIn’s Reid Hoffman and Twitters Biz Stone

Join us at the Twitter Strategies Group on LinkedIn to learn more on how to optimize your efforts.
Join us here

Filed Under: Linkedin, Twitter Tagged With:

About Randy Schrum
Randy Schrum is the Executive Vice President of Sales for DemingHill, a Leading Corporate Social Media Consulting & Marketing Firm. DemingHill is a consortium of the top leaders in each of the core disciplines of Social Media for Corporate Business. Inclusive of Sales, Lead Generation, BD, Marketing, PM, Customer Service and more. Mr. Schrum is also Founder of RandySchrum.com & MyCorporateMedia.com, which features Randy’s Sales & Business thoughts along with special blog contributors. Many Business Executives, Owners, and Entrepreneurs have come to enjoy Randy’s practical thoughts & business insights. Additionally, Mr. Schrum is considered one of the leading authorities on LinkedIn & Twitter as co-manager of the #1 LinkedIn & Twitter Strategies group’s. He is the author of Twitter Strategies, which teaches businesses and Twitter users how to build on their business and professional goals using twitter.

  • LinkedIn and Twitter, Optimizing Your Efforts http://j.mp/9ZQrk3</span>
  • RT @tweetmeme LinkedIn and Twitter, Optimizing Your Efforts : My Corporate Media http://bit.ly/6qlQ0W</span>
  • RT @tweetmeme LinkedIn and Twitter, Optimizing Your Efforts : My Corporate Media http://bit.ly/6qlQ0W</span>
  • Randy Schrum
    Integrating these applications really depends on your goals with each platform whether professional or personal and the target audiences you have aquired or generated.

    Your preferences for each space are yours, that is how it is in the social space....you decide. However your decision does not dictate the way the space operates, only the way you interact with it.
  • RT @tweetmeme LinkedIn and Twitter, Optimizing Your Efforts : My Corporate Media http://bit.ly/6qlQ0W</span>
  • RT @tweetmeme LinkedIn and Twitter, Optimizing Your Efforts : My Corporate Media http://bit.ly/6qlQ0W</span>
  • I also find it very tiresome to read the same messages from the same people in Twitter, in LinkedIn, and on Facebook - sometimes more than once in each platform, depending on the way each person uses the various tools.

    When they first made this feature available, I had all my tweets going to LinkedIn, but after a few days I realized that was probably too much for this reason.

    With Tweetdeck, it's very easy to post each tweet on whichever of the three platforms are appropriate for that particular message.
  • Kill two social media birds with one stone -LinkedIn and Twitter, Optimizing Your Efforts : My Corporate Media http://bit.ly/6qlQ0W</span>
  • RT @tweetmeme LinkedIn and Twitter, Optimizing Your Efforts : My Corporate Media http://bit.ly/6qlQ0W</span>
  • RT @tweetmeme LinkedIn and Twitter, Optimizing Your Efforts : My Corporate Media http://bit.ly/6qlQ0W</span>
  • Yes, but the downside to this functionality, is that you can also do this on Facebook, as well as have an Outlook add-in to view tweets. So in my case, I am now reading the same tweets 4 times from the same people. It is driving me absolutely crazy and I have started unfriending and unlinking everyone that is doing that. I follow tweets via Tweetdeck which beautifully manages what tweets I want to see. My FB and LI home pages are being spammed to death by tweets, I can't handle it anymore.

    I actually think it's sheer laziness not putting in different statusses - what I put on Facebook is certainly not what I am going to put on LinkedIn. And Twitter is an ongoing thread of all kinds of things not necessarily applicable to either Facebook or LinkedIn. I use LinkedIn for my professional status, projects in progress, etc. Isn't that what it should be for? I really don't want to see what people had for dinner on LinkedIn via their Twitter status and a lot of people do that.

    (Actually the people I am following are becoming Meformers very quickly and have stopped adding value, I need to get rid of them and find new Informers instead, work in progress. I use Twitter as a business tool to do research on the product I work with).

    My 5c...
  • LinkedIn and Twitter, Optimizing Your Efforts - http://shar.es/a8Ygl</span>
  • RT @RandySchrum RT @tweetmeme LinkedIn and Twitter, Optimizing Your Efforts : My Corporate Media http://bit.ly/6qlQ0W</span>
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