Share
Google today launched a Crisis Response and Person Finder in response to the earthquake in Chile.  The person finder allows you to quickly connect those looking for missing people in Chile and those who may have information. 
Googles ability to quicky launch this program shows the true value of information sharing.  This person finder was also [...]

Share
Here are five initial guiding steps to establish a Business To Business Social Media Strategy. This is not a complete guide, nor is it meant to be. I believe these are the first five things a company should be thinking about when they realize they should be engaged in the Social Space.
1. Your Message
Just to [...]

Share
Here are two questions I get a lot:
1. Is it possible to align Social Media with a company’s current marketing and/or PR strategy?
2. How does that work?
Answer:
Yes, it is. Will it be easy? I don’t think so, I see many companies struggling within a couple of areas:

Social Media is a democracy, not conventional shove it [...]

Share
When it comes to managing your companies online message and social media branding who should it be? I will share with you some of the pro’s and con’s of each category below. In the end I believe you should review this with the assumption you need a little of each profession and you may need [...]

Share
Post by  Guest  Contributor~ Nathan Kievman
CEO, DemingHill
Founder, Linked Strategies (#1 LinkedIn Strategies Group)
In my many conversations on LinkedIn, I recently came across a group post within eMarketing Associations Group on LinkedIn titled “Social Media for Business is Crap.” Amazing post with nearly 3,000 comments at the time of this post.
So this question alluded to ROI [...]

Share
As a business professional, owner, or manager why would you want to engage this space for your business? I asked the same questions and pulled together some videos I have found that help answer the question as to why do it?
Watch this one first:

Watch this one second:

***********************************************************
After seeing these videos, if you would like to [...]

Share
Recently I received a post from a LinkedIn user who was quite bitter about Social Media. This sentiment is not that uncommon amongst my executive contacts and many of the very successful business owners I know.
I understand how at face value, social media seems like a big cluster of chaos. I mean really, how impactful [...]